Company----4 min read

Introducing ChatRig: the AI chatbot builder that doesn't nickel-and-dime you

We built ChatRig because adding an AI chatbot to your website shouldn't cost hundreds of dollars a month or require a PhD in prompt engineering. Here's why we're building it and what makes it different.

By ChatRig Team

Why we built ChatRig

We've been building websites and SaaS products for years. Every time we needed to add a chatbot to a client's site, the options were the same: pay $40-500/month for a platform that charges you per message, caps your usage with confusing credit systems, and slaps their branding all over your widget unless you pay extra.

It felt like the entire AI chatbot space was designed to extract maximum revenue from people who just want to answer their visitors' questions.

So we built ChatRig.

What ChatRig actually does

ChatRig lets you add an AI-powered chatbot to any website in about five minutes. Here's how it works:

  1. Upload your docs -- PDFs, Word docs, text files, markdown. Whatever you've got. ChatRig trains on your content so it actually knows your stuff.

  2. Configure a personality -- Tell the bot how to behave. Friendly and casual? Professional and concise? You decide.

  3. Embed one line of code -- Drop a script tag on your site. That's it. The chat widget appears and starts answering questions based on your content.

No visual flow builders to learn. No decision trees to map out. No weeks of setup. Just upload, configure, embed.

What makes ChatRig different

Bring your own API key

This is the big one. Most chatbot platforms charge you a premium for AI usage -- they're essentially reselling OpenAI's API at a 5-10x markup and calling it "message credits."

With ChatRig, you can plug in your own OpenAI API key and pay OpenAI directly. You get the same GPT-4 responses at a fraction of the cost. Our Starter plan with BYOK is $9/month. The equivalent at Chatbase is $40/month for fewer messages.

If you don't want to deal with API keys, that's fine too -- we offer managed AI plans where we handle everything. But you have the choice.

White-label included

Every ChatRig plan includes white-label. No "ChatRig" branding on your widget. No "Powered by" footer. No $199/month add-on fee to remove it.

Your chatbot looks like your chatbot.

Simple pricing that makes sense

We don't do message credits that cost different amounts depending on which AI model you use. We don't charge per "AI response" at variable rates.

Our pricing is based on conversations per month. You know exactly what you're paying for.

  • Starter: $9/mo (BYOK) or $29/mo (managed) -- 1,000 messages, 1 chatbot
  • Pro: $29/mo (BYOK) or $79/mo (managed) -- 5,000 messages, 3 chatbots
  • Business: $79/mo (BYOK) or $199/mo (managed) -- 25,000 messages, 10 chatbots

And right now, during early access, everything is free. All plans. No credit card required.

Who is ChatRig for?

ChatRig is for anyone who wants to add AI-powered chat to their website without the complexity or cost of enterprise platforms:

  • Small businesses that want to automate FAQ responses
  • SaaS companies that want to reduce support ticket volume
  • Agencies that want to offer AI chatbots as a white-label service to clients
  • Developers who want a simple embed script, not a complex SDK
  • Ecommerce stores that want instant product support

If you've looked at Chatbase or Intercom and thought "I don't need all that, I just need a chatbot that works" -- ChatRig is for you.

What's coming next

We're just getting started. Here's what's on the roadmap:

  • More data sources -- Connect Google Drive, Notion, and website crawling
  • Conversation analytics -- See what your visitors are asking and where the bot struggles
  • Slack and WhatsApp integrations -- Deploy your bot across channels
  • API access -- Build custom integrations with our REST API
  • Team collaboration -- Invite team members, assign roles, share projects

Try it free

ChatRig is live and free to use during early access. No credit card, no trial countdown, no "you have 14 days" pressure.

Sign up at chatrig.dev and have a chatbot running on your site in five minutes.

We'd love to hear what you think. If you run into issues or have feature requests, reach out -- we're building this thing in the open and your feedback shapes what we build next.

#launch#chatrig#ai-chatbot#byok